Effective Date January 1, 2020
This Privacy and Security Notice (the “Notice”) applies to all information gathered or maintained by Senior Market Sales LLC at our websites, as well as information transmitted to us by telephone, fax, or otherwise. Our sites contains links to other sites. We are not responsible for the privacy practices, the security measures, or the content of any such web site.
We recognize that you have a need to control the use and management of your personal information. Our goal is to allow you to quickly and easily navigate and use our websites, web applications, and/or other means of communication to learn about our services without jeopardizing your privacy and security in any way. Many of our services are available to you without your disclosing any personally identifiable information. You can learn more about our company, the services we offer and how we can help you grow and develop your business.
In order to provide the tools and services you request, and for the operation and/or promotion of our business, we may need to collect information from you, including personal information. We collect information from you in the following ways:
We will use the information you provide to us for the purposes for which you provided the information, as stated at the time of collection, and as otherwise described in this Notice or permitted by law. The following are some of the ways in which we may use your information:
Consistent with this Notice and applicable law, we may share the information you share with us with affiliated and non-affiliated third parties as follows:
Opting Out of Affiliate and/or Third Party Marketing
If you would like us to stop providing your information to Joint Marketing Partners or to our corporate affiliates for marketing purposes, please contact privacy@seniormarketsales.com.
Consistent with California’s “Shine the Light” law (Cal. Civ. Code 1798.83), we provide California residents with the ability to “opt out” of having their personal information shared with affiliates and non-affiliated third parties for their direct marketing purposes. If you are a California resident, you may opt-out of having your personal information shared with affiliated and non-affiliated third parties for their direct marketing purposes by following the opt-out instructions in Section X below.
Effective January 1, 2020, the California Consumer Privacy Act (the “CCPA”) provides California residents with new privacy protections and rights regarding their personal information. This Privacy and Security Notice has been revised to include a description of those rights and other information required to be disclosed under the CCPA. This section is applicable only to residents of California, as that term is defined by the CCPA and other California privacy laws (together “California Laws”).
If you have any questions regarding this Privacy Notice, our practices, and/or your rights under California Laws, please contact us at privacy@seniormarketsales.com or (800) 786-5566, extension 4567.
| Information You Provide Directly to Us (described in Paragraph III-A) | |
| Categories of Information | Personal identifiers; legally protected characteristics1; commercial information; biometric information2; professional or employment information |
| Purposes for Collection | To provide the services you request; to recommend services that best meet your unique needs and preferences; to verify that contracting and appointment requests are received and accurately processed by the appropriate policy producers and/or plan administrators; to maintain accurate records and a personal profile for your secure access to our websites and tools; to deliver important materials to you pertaining to insurance providers with whom you do business and products you may offer to your clients; to operate incentives or contests;to contact you and/or your designated contacts directly, should the need arise. |
| Types of Third Parties with Whom We Share | Third Party Service Providers; Third Party Joint Marketing Partners; governmental bodies (i.e. in response to a subpoena or regulatory request) |
| 1. Characteristics of protective classifications under California or federal law (for example, race, national origin, religion or creed, physical or mental disability, etc.) 2. Under the CCPA, “Biometric Information” means an individual’s physiological, biological or behavioral characteristics, including an individual’s deoxyribonucleic acid (DNA), that can be used, singly or in combination with each other or with other identifying data, to establish individual identity. Biometric information includes, but is not limited to, imagery of the iris, retina, fingerprint, face, hand, palm, vein patterns, and voice recordings, from which an identifier template, such as a faceprint, a minutiae template, or a voiceprint, can be extracted, and keystroke patterns or rhythms, gait patterns or rhythms, and sleep, health, or exercise data that contain identifying information |
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| Information Automatically Collected Through our Website (described in Paragraph III-B) | |
| Categories of Information | Personal identifiers; internet or other similar network activity; geolocation data; inferences drawn from personal information. |
| Purposes for Collection | To provide the services you request; to improve our products, services, Websites or mobile applications; to track your use of our Websites; to create and update customer profiles; for internal market research and analytics. |
| Types of Third Parties with Whom We Share | Third party Service Providers; Third Party Joint Marketing Partners; digital advertising providers. |
| Information We Receive From Other Sources (described in Paragraph III-C) | |
| Categories of Information | Personal identifiers; legally protected characteristics; commercial information; geolocation data; professional or employment information. |
| Purposes for Collection | To improve our products, services, Websites or mobile applications; to provide services; to track your use of our Websites; to create and update customer profiles; for internal market research and analytics; to maintain accurate policy records and a personal profile for your secure access via the Web; to deliver important materials to you pertaining to your selected policies or plans; to contact you and/or your designated contacts directly, should the need arise. |
| Types of Third Parties with Whom we Share | Third Party Service Providers; Third Party Joint Marketing Partners; governmental bodies (i.e. in response to a subpoena or regulatory request) |
| Other Information We Gather from Your Purchase History and Interactions with Us (described in Paragraph III-D) | |
| Categories of Information | Personal identifiers; commercial information; inferences drawn from personal information. |
| Purposes for Collection | To improve our products, services, Websites and mobile applications; to track your use of our Websites and services; to create and update customer profiles; to notify you of information or offers that may be of interest to you; to predict your preferences, interests and future purchases. |
| Types of Third Parties with Whom we Share | Third Party Service Providers; Third Party Joint Marketing Partners; governmental bodies (i.e. in response to a subpoena or regulatory request). |
Under California Laws, California residents can exercise the following rights: (a) to Disclosure and Access; (b) to Deletion of their Personal Information; and (c) to Opt Out of the “Sale” of Personal Information. Each of these rights are described in more detail in Sections VIII, IX, and X below (collectively, “Rights”). These Rights are not absolute and are subject to certain exceptions under the law. For instance, we are not required to delete personal information which is required to provide a service that has been requested by you.
You may exercise your rights under CCPA through an Authorized Agent that is designated according to our procedures. Please email us at privacy@seniormarketsales.com for additional information.
California residents also have a right not to be discriminated against for the exercise of their Rights. This means, among other things, that we cannot charge you different prices for services or impose penalties on you because you exercise your rights under CCPA. Certain financial incentive programs may be allowed under the CCPA, if the incentives are reasonably related to the value of customer data.
If you are a California resident, we will process your request to exercise your Rights in accordance with California Laws. When a request is made, we may first take steps to verify your identity to protect your privacy and security. Please contact privacy@seniormarketsales.com for more information regarding identity verification requirements. Further, if you designate an Authorized Agent to make a request on your behalf (as described in Paragraph VII-B), you may have to submit information confirming that designation. Subject to California Laws, we will not act upon a request until your identity has been sufficiently verified.
We may maintain a record concerning the requests to fulfill our legal obligations. Further, we may charge a reasonable fee or refuse to act on a request if the request is excessive, repetitive or manifestly unfounded.
California consumers have the right to request that we disclose to them, for the twelve (12) month period preceding the date of the request: (i) the categories of personal information we have collected about them; (ii) the categories of sources from which personal information is collected; (iii) the business or commercial purpose for the information collection; (iv) the categories of third parties with whom we have shared personal information; and (v) the specific pieces of personal information we hold about an individual. Please note that we are only required to fulfill disclosure and access requests from a consumer twice during any twelve (12) month period.
California consumers can make a disclosure and access request, subject to the exceptions in the CCPA, by contacting our privacy team at (800) 786-5566, extension 4567, or by emailing privacy@seniormarketsales.com.
California consumers have the right to have their personal information deleted, subject to certain exceptions (for example, to comply with legal obligations, complete transactions or for our certain internal uses). In the course of fulfilling a valid deletion request, we will also endeavor to direct our service providers to delete your personal information from their records.
California residents can make a personal information deletion request, subject to the exceptions in the CCPA by contacting our privacy team at (800) 786-5566, extension 4567, or by emailing privacy@seniormarketsales.com.
California and Nevada consumers have the right to opt-out of having their personal information sold. Under the CCPA, the definition of “sale” includes a typical sale (i.e., a transfer of data from a seller to a buyer in exchange for money), but it also includes sharing of personal information with a third party in exchange for anything of value (money or otherwise).
California residents and Nevada residents can opt out from having personal information “sold” to third parties, subject to the limitations of California Laws and Nevada Law, by clicking on the “Do Not Sell My Information” link on our homepage, or by contacting our privacy team by phone at (800) 786-5566, extension 4567, or by email at privacy@seniormarketsales.com.
Subject to applicable law, opting out through this mechanism will not prevent your personal information from being shared with third parties for non-marketing purposes (for example, to process one of your transactions). Further, this opt out mechanism will not prevent the transfer of personal information in connection with a merger, acquisition, bankruptcy or other sale of all or a portion of our assets.
We do not sell the personal information of minors under sixteen (16) years of age.
All of the information that you transmit to us electronically, via phone, or through other means, including personally identifiable information disclosed during registration, is securely protected using SSL (Secure Socket Layer) 128-bit encryption. VeriSign, the world's leading provider of Internet trust services, provides the digital certificate enabling us to employ SSL encryption. Furthermore, we have implemented strict policy guidelines to safeguard the privacy of your personal information from unauthorized access or improper use, and we will continue to enhance our security procedures as new technology becomes available.
We do not knowingly collect online contact information or personally identifiable offline contact information about children from children.
We do not entice children by the prospect of a special game, prize or activity, to divulge any information about themselves for any reason. We do not permit children under the age of thirteen (13) to register with our sites, as we do not knowingly accept or store personally identifiable information submitted by children younger than thirteen, nor do we respond to, promote to, market to, or communicate with children known to be younger than thirteen years old.
We reserve the right to amend this Privacy and Security Notice at our discretion and at any time. When we make changes to this Notice, we will post the updated notice on this Site and update the Notice’s effective date. Your continued use of our web site following the posting of changes constitutes your acceptance of such changes.
Questions regarding this Notice, or the ways in which we collect, use, or share your information, or if you wish to exercise your rights under California or any other state law, please do not hesitate to contact us by email at:
Or by writing to:
Senior Market Sales LLC
Attention: Privacy Officer
8420 W. Dodge Rd. Suite 500
Omaha, NE 68114
Or call us at: (800) 786-5566, extension 4567